Merrily McDonald
YOGA TEACHER. WEBSITE BUILDER. PROBLEM SOLVER.
Strategy • Systems • Scale
I’ve taught yoga for more than 20 years.Somewhere along the way, I got really good at building websites, untangling digital messes, and helping small businesses grow.Turns out, both are about the same thing: figuring out what’s getting in the way—and creating a better path forward.
I started out in computers and business systems and landed at Chrysler right out of college. By 23, I was leading a project that saved the company $1 million a year and speaking at the Detroit Economic Club.
Then I left Chrysler to be a mom.
Years later, yoga became a deep part of my life. In 2014, Village Yoga was given to me. The catch? It was brand new.
So I had to build visibility, trust, and awareness from scratch. No big team. No fancy budget. Just me, figuring out websites, Google, Facebook, and how to get people in the door.
I learned the hard way — by making mistakes, staying curious, and refusing to quit. That experience shaped the way I work today.
Now I help small business owners figure out what’s not working, fix it, and build an online presence that actually helps them grow.🌿
HOW I HELP
When nothing’s working, I step in, untangle it, and make it make sense.
What I do best
✓ Fix messy websites that are costing you customers.
✓ Build Shopify stores set up to sell.
✓ Turn visitors into paying customers.
✓ Set up Google Ads and tracking the right way.
✓ Get your website, Google, and Meta working together.
✓ Streamline your tech so everything runs smoothly.
✓ Stop wasting money on tracking that doesn’t work.
If your website isn’t doing what it should, let’s fix it.
RECENT WORK
Al Brown's Holistic Healing Centersof Michigan
I walked in to build a website and walked out believing in what Al Brown does. After spending weeks learning about Al, his team, his treatments, and the people he has helped when they thought there was no hope, I rebuilt the entire digital experience to finally tell that story—clearly, beautifully, and in a way people can actually find.
Órale Mexican Restaurant
The food is incredible, but the website wasn’t doing it justice. I rebuilt the site so the online experience finally matched the quality of the food—and made it easy to find what they need.
On-Demand Services
This started as a bare-bones Wix site that wasn't pulling its weight. I migrated it to Shopify, rebuilt it from the ground up, and plugged it into Google and Meta —so it actually works.
Local Soup
Local Soup started as a simple Squarespace brochure. I moved the store over to Shopify, put the right systems in place for it to scale, and wrote content that gave it a personality people could connect with—one that actually sells.
Unite to Face Addiction Michigan
For more than 10 years, I built and managed UFAM Michigan’s digital presence. I moved the organization to Shopify, rebuilt the site and registration systems, managed ongoing content and campaigns, and transformed an underperforming Google Ad Grant into a working digital marketing channel. After a decade of hands-on involvement, I transitioned day-to-day management of the organization to its leadership in 2026.
SKILLS
Shopify • WordPress • Carrd • SEO • Google Ads • Facebook & Instagram Ads • Google Analytics • Tag Manager • Merchant Center • Search Console • AI tools • Social graphics • Print design • Adobe Creative Suite • Adobe Express • Google Workspace • Microsoft 365