UFAM (Unite to Face Addiction Michigan)

UFAM Logo Watermark

I've supported UFAM since 2016 — a partnership rooted in purpose, clarity, and consistency. What began with a single advocacy graphic grew into full-scale digital support across platforms, events, and messaging.

From platform migration and speaker system design to branded graphics and social content, I led the rebuild of UFAM’s digital presence — including WordPress to Shopify migration, rally communications, and streamlined content strategy for long-term growth.

This is mission-forward work — combining heart and design with systems that scale.

UFAM 2017 rally
UFAM 2025 speaker grid
UFAM Rally 2025 Merrily McDonald
UFAM 2025 Swag Table Posterboard
UFAM 6 Days Social Promo

Photo credits at the Rallies: Merrily McDonald

Tools used: WordPress → Shopify migration, Adobe Express, ChatGPT, Meta Business Suite, Google Analytics, Shopify Inbox, Shopify POS, email marketing, digital advocacy systems